“Some fruit company” – Forrest Gump
Firstly, I am long AAPL. Apple has become the epitome of a successful business model. Hardware, software, retail, advertising, media. They are in everything. They have become much more than just a line of products, they’re now part of a lifestyle. Five years ago I could never imagine walking in to a Starbucks seeing more iphones than coffee. Now everywhere you go, you can see people glued to their phones.
I would love to bore you with earnings, market trends and other indicators, but my message is actually very simple. In light of the recent market downturn, apple stock has become a bargain. While their products continue to dominate the market, there is no end in sight for future growth. Imagine Demolition Man, but instead of Taco Bell, think Apple.
My advice: bet on Apple.